Chances are, if you follow any blogs, stores, or websites, you’ve seen these little pop-ups appear out of nowhere.
They’re asking you to subscribe to their newsletter…. You’re wondering “Why would I ever do that?”
Chances are also likely (if you’re anything like me) you’ve become slightly (okay, really) annoyed when they rudely pop up in the middle of reading an engaging post and your first response is to immediately close out. I feel you. I truly do.
This post is going to try to persuade you to stop before you hit that little “x” and think about actually subscribing to a few of your favorites. (Notice I use the word “favorites.” Of course it wouldn’t be a good idea to subscribe to every list you see. Unless, that is, you want your inbox to look like mine with 500 unread emails) 😉
Here are a few benefits of subscribing and reading those newsletters:
- FREE MATERIALS. Let’s cut to the chase. We like free things. Almost every newsletter signup I’ve seen provides a tasty freebie to its readers as a thank you. Shallow as it may sound, if it doesn’t offer me something, I usually pass it up. Do the same and scout out those freebies.
- IT’S A VITAL COMMUNICATION TOOL. With changes in social media, newsletters are becoming the go-to avenue for blogs and websites to communicate with us. This is helpful for gaining valuable tips and tricks for therapy that you can take back to your own students.
- IT’S A SUMMARY OF THE MOST IMPORTANT INFORMATION. Newsletters often save me time. How? Because they are the important topics I want to know more about. The title of the content appears in my inbox and I can choose right then and there whether to read that particular article…or not.
- FIRST COME ACCESS. By signing up and reading newsletters, readers are often the first to receive time-sensitive information such as sales or giveaways. Being the first to read can prove valuable!
- PERSONAL ASPECT. Because newsletters often have a smaller, may I even dare to say, “more committed” audience (I mean, there’s something to be said for signing up to receive MORE emails in today’s world), writers often feel more comfortable sharing information that may not get published to the site.
These are the five reasons I think about when I stop and pause to consider signing up for a newsletter. I’d love to keep in touch with you and hear your thoughts on it! To sign up for mine and receive a free deck of postvocalic /r/ cards using Tier 2 vocabulary, look to the side of this post or sign up at the link: http://bit.ly/NicoleAllisonNewsletter
Looking for some quality Speech Therapy newsletters (and free materials)? Here are a few of my favs! If you have additional speech therapy newsletters you follow or are a blogger yourself with a speech therapy newsletter, add it in the comments so others can follow!